Posts Tagged ‘Industry’
What the Hoodia Weight Loss Industry Can Learn From the Trimspa Case
Tuesday, March 2nd, 2010
TrimSpa found itself being investigated by the FTC after its popular advertising campaign claimed that the late Anna Nicole Smith had lost 69 pounds after using TrimSpa’s signature product, TrimSpa X32. During its investigation, the FTC found that the ads didn’t explain that Anna Nicole was paid — and more importantly, the TrimSpa claims were [...]